Intelligent CIO Africa Issue 44 | Page 30

TALKING business

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TALKING business

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Artificial Intelligence will increase retail competitiveness and sustain long-term growth

Ranjith Kaippada , Director , Cloud Box Technologies , tells Intelligent CIO Africa why the challenges presented by the COVID-19 pandemic in the retail segment , have seen e-commerce giants and local online platforms up their game by deploying Artificial Intelligence ( AI ) into their digital shopping platforms to understand customer behavioural patterns .
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