INDUSTRY WATCH
Nutanix , a provider of hybrid multi-cloud computing solutions , recently announced the findings of the recently commissioned IDC CXO Survey , outlining that while companies are building better digital habits and systems , a shift is needed from digital culture to value realisation . Surveying leaders across EMEA , the IDC InfoBrief , sponsored by Nutanix , From Digital Culture to Value Realisation , showed that 84 % of IT leads in EMEA are under pressure to deliver on Digital Transformation ( DX ) strategies , and 90 % of organisations in EMEA recognise that having a digital-first approach is now a must-have .
“ With the pandemic accelerating the rate at which companies have invested in and deployed digital solutions , IDC predicts that in 2022 more than half of the global economy will be based on or influenced by digital solutions ,” said Sammy Zoghlami , SVP EMEA at Nutanix . “ Digital-first not only requires a system rethink , but it also requires a corporate mindset where all C-suite executives see their digital technologies as the catalyst for business growth . The survey clearly states that organisations must consider potential challenges and costs when running multiple cloud instances , highlighting the ongoing need for better multi-cloud management and streamlined deployment to avoid cloud sprawl .”
The survey shows that translating digital investments into new revenue streams is a top priority for EMEA organisations , as is data and innovation . Yet respondents believe the onus can no longer rest solely on the shoulders of the IT department and need to be embraced by the C-suite as globally we come to terms with what a digital culture , digital infrastructure and digital-first means to an organisation .
Key findings from the survey revealed :
• Turning investments into revenue : Over 64 % of EMEA organisations say they have a digital strategy in place . Still , only 3 % say they have an enterprise-wide digital strategy that has led to new revenue streams . There is , however , a disconnect between business , of which 32 % state they are in a proof-of-concept pilot stage for their digital projects and IT , of whom only 5 % say their companies are developing digital strategies to support new revenue streams .
• From IT to C-suite : Respondents are clear that for a digital strategy to have an impact , it is essential to bid farewell to hierarchical structures and move to more fluid and orchestrated approaches between
CUSTOMERS NO LONGER JUST WANT INFRASTRUCTURE SOLUTIONS THAT HELP THEM REDUCE COSTS TODAY . THEY WANT SOLUTIONS THAT OFFER THEM THE FLEXIBILITY TO TRAVERSE MULTIPLE HYBRID CLOUD ENVIRONMENTS WHILE CUTTING OPERATING COSTS IN THE LONG TERM .
IT and leadership teams . Out of the respondents questioned , at least 47 % say that the sign-off belongs to a CXO different from a tech lead for their Digital Transformation initiatives .
• Shaping digital culture : When asked what measures Digital Transformation leaders are considering to transforming the organisation ’ s culture effectively , the following three were ranked the highest : promoting change in management awareness , redefining the missions and evaluations of existing businesses and new businesses , and promoting behavioural change in individuals by renewing the company ’ s purpose and action guidelines .
• Key pillars for shaping digital culture : According to the survey , three key pillars stand
Sammy Zoghlami , SVP EMEA at Nutanix
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