INTELLIGENT BRANDS // Cabling

stc ’ s MENA Hub with this new project shows the nature of its ambition to provide everincreasing global connectivity and data centre capacity to the markets of Asia , Europe and the rest of the world through Saudi Arabia which sits at the geographic heart of these key economies .

Only by owning , combining , integrating and co-ordinating every aspect of the digital world , can stc offer the end-to-end solution and latency , effectiveness and efficiency that tomorrow ’ s businesses and customers demand .

“ This important signing represents another validation of the execution of our DARE2.0 strategy as we build out our complete digital ecosystem at expanding scope , increasing scale and accelerating pace ,” said Eng . Olayan Mohammed Al Wetaid , Group CEO , stc Group .

“ We are pleased to be building out even further our integrated system for the benefit of our clients and customers , as we look to further establish our digital credentials and contribute to Vision 2030 and become a leading digital company and regional digital hub linking three continents .” p

This is another illustration of the increasing scale , scope and pace of stc group ’ s transformation as a digital company and as it builds out a world-leading complete digital ecosystem .

As the world accelerates towards increasing digital connectivity of businesses , it is essential they can offer all technological aspects for the benefit of the customers and clients they serve .

That is why stc has also developed separate but connected IoT businesses to facilitate the analysis and implementation of greater efficiency and effectiveness of multiple operations to run multi-billion-dollar manufacturing or logistics facilities .

stc ’ s investments in cloud computing and data centres provides the capacity for the everincreasing analysis and storage of data as we head towards the world of quantum computing .

With increasing digital connectivity comes the need to protect businesses and companies . sirar , stc ’ s cybersecurity arm , with access to and comprehension of the complete eco-system which stc has created , is ideally placed to handle and address these current and future requirements as they arise .

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