INTELLIGENT BRANDS // Software for Business
Kissflow challenges giants like Microsoft in the US $ 50 billion low-code market with its unified work platform
As it looks to cement its position as a pioneer in the US $ 50 billion low-code market , Kissflow has unveiled its vision for seamless work management across all facets of the modern enterprise . The company has consolidated market-leading solutions across its portfolio – including its low- code , no-code , process automation , collaboration and analytics offerings – to deliver a unified low-code / no-code work platform that enables enterprises to fasttrack Digital Transformation .
Outlining how the current , fragmented approach to work software hinders the success of digital initiatives , Suresh Sambandam , CEO , Kissflow said : “ The multitude of siloed work management tools has created a complex , disjointed digital ecosystem . A holistic Digital Transformation is impossible without an inclusive approach where business experts and IT teams can co-create .”
“ With our new unified platform , we ’ re enabling Middle East enterprises to move away from this disconnected , tactical approach to productivity and instead embrace a radically simple and effective IT paradigm that delivers an inclusive and unified experience to all enterprise users ,” said Sambandam .
Kissflow ’ s new work platform consolidates capabilities for app development , process management , task management , case management , data management , integrations , analytics and collaboration . It makes these easily consumable to endusers , teams , team managers , process experts , citizen developers and IT developers through the intuitive low-code , no-code model . This aligns with the company ’ s mission of democratising app development in the region to address the present and intensifying shortage of technical talent .
“ Even as IT workloads skyrocket , the needs of over 500 million business users is being served by a pool of just 26 million developers ,” said Sambandam . “ It is a concerning disparity that threatens to cripple Digital Transformation initiatives . Low-code / no-code is the obvious solution as it enables business users to take control of their digital needs while IT leaders can continue providing a secure and scalable platform for digital growth . With 500 million business users becoming citizen developers , this will be the game-changer that will drive the future of work .”
While Kissflow has designed its unified work platform to be industry-agnostic , in the Middle East , the company will focus on driving the solution ’ s uptake by enterprises in
EVEN AS IT WORKLOADS SKYROCKET , THE NEEDS OF OVER 500 MILLION BUSINESS USERS IS BEING SERVED BY A POOL OF JUST 26 MILLION DEVELOPERS .
the banking and finance , retail , oil and gas , logistics and supply chain , healthcare and manufacturing sectors . p
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