Intelligent CIO Africa Issue 84 | Page 67

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HOW AFRICAN POS TERMINALS CAN GENERATE REVENUE

Android based POS terminals are evolving beyond simply accepting payments for goods and services into becoming platforms that will allow African consumers to sell digital goods and services , writes Derek Keats at ExiPay Africa .

Most of us probably do not spend that much time thinking about what operating systems are installed on the point-of-sale , POS terminals , also known as card machines , which allow us to buy gifts at a boutique , lunch at a food market , or even our weekly groceries . Dig a little deeper , however , and you will find that a growing number of POS terminals run on Android .

That is right . The operating system that so many of our phones run on is also used extensively in the POS terminal space . In fact , the global Android POS market is worth more than US $ 7 billion . The market for Android POS terminals is also expected to grow by around 30 % by 2028 . Given the platform ’ s flexibility , lower cost , security , and ability to integrate with third-party applications , which should not be surprising .
Android has evolved to fill a powerful niche in the POS terminal sector . And just as it is evolved as an operating
The evolution of Android in the payment terminal space also allows businesses to find ways to improve the payment and overall customer experience .
system , OS on our phones and tablets , so Android will evolve as an OS on POS terminals . What does that future look like and how can businesses ensure that they are on the right side of it ?
One of the biggest shifts we will see with the Android POS terminal is its ability to accept a growing array of payment methods beyond traditional credit and debit cards . In many African countries , for example , mobile money integrations , such as those in Zambia , will be
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