Intelligent CIO Africa Issue 85 | Page 30

TALKING business

TALKING business

TALKING

‘‘ business

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Digital marketplaces can benefit African SMBs

African small and medium businesses face roadblocks on their digitalisation journeys and research by Microsoft shows 47 % of SMBs find cost of new technologies to be a restrictive factor for adoption , while 38 % have difficulty comparing solutions driving the need for cloud marketplaces .
30 INTELLIGENTCIO AFRICA www . intelligentcio . com