FEATURE : GAMIFICATION
Confluent puts data in motion meaning it not only streams data but allows it to be processed and used as soon as it is generated . It also ensures this realtime data is available across all applications including tracking , points and rewards systems , giving Vitality Global a holistic picture of the business .
Confluent had all the additional features that Vitality Global needed as an enterprise and financial services company in a regulated environment .
“ To manage the solution in a complicated ecosystem of partners , it had to have high resiliency and surety that the system would never go down . With Confluent , we achieved this ,” explains Bak .
Confluent Cloud
Synthesis then took the next step and migrated the platform to Confluent Cloud which is a fully-managed Kafka service , allowing Vitality Global to stream its data on the cloud and scale for continued global expansion .
Synthesis rebuilt Vitality ’ s complete container orchestration , rationalising and creating a secure environment , managed its deployments with Hashicorp and built on security management and set up its dev ops practice .
What made the solution possible was the relationship between Synthesis , Confluent and Vitality Global .
Results
With its partnership with Synthesis and its strategic technology choices , Vitality Global is fully utilising the benefits of data in motion . Its members are receiving their points and rewards , checked through fraud detection , within minutes .
With Confluent Cloud , there was an immediate saving of more than 50 %. Vitality Global still expected an increase in costs as member numbers rose , but the costs stayed consistent , reducing Vitality ’ s TCO .
With the old system , there was downtime which meant data , like step counts , had to be resent from device manufacturers . Now , Vitality Global never needs to resend data as it is stored on Kafka and messages are not erased as they are with traditional MQ systems .
“ We recommended Apache Kafka Reinvented for the Data Streaming Era by Confluent because it is the best in class and it had enterprise support that was unparalleled ,” says Darren Bak Head of Intelligent Data at Synthesis .
Members receive their points and rewards faster because of the real-time capabilities and scalable storage of Kafka . Not only is this data processed but it is put through fraud detection so members can be
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