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Leroy Merlin South Africa has launched a purpose-built mobile app designed to make DIY and home improvement shopping faster, more intuitive, and accessible across multiple languages. Dmitriy Anderson, Chief Information Officer and Head of E-commerce and Marketplace Strategy, Leroy Merlin South Africa, tells us how the app combines lowconnectivity optimisation, marketplace integration, self-checkout, and project-based tools to empower customers and enhance the overall shopping experience.
Leroy Merlin unveils South Africa’ s first mobile hardware app with real-time stock and in-app checkout
Dmitriy Anderson, Chief Information
Officer and Head of E-commerce and Marketplace Strategy, Leroy Merlin South Africa
14 INTELLIGENTCIO AFRICA www. intelligentcio. com