INDUSTRY WATCH
TOGETHER WE ARE
PROVIDING ABSA
CUSTOMERS A MORE
PERSONALISED, DIGITAL
BANKING EXPERIENCE THAT
NO OTHER BANK IN THE
REGION CAN OFFER.”
channel capable, intelligent human-like
virtual assistants that:
• Increase digital engagement, leading
to more immersive Conversational
AI experiences
• Increase brand loyalty and banking
value by delivering financial well-being
related insights
• Reduce call centre operating costs
while empowering customers to selfserve
through AI
is an important market for us,” said Zor
Gorelov, CEO and Co-Founder, Kasisto.
“We are also delighted to be working with
our partners at Blue Turtle who bring local
technical expertise and know-how as we all
work together to enable ARO to leverage the
power of Conversational AI.”
Justin Arnoldi, Head of Digital
Transformation at Blue Turtle, said: “Our
passion for innovation, customer success
and our partnership with Kasisto, made
us a great partner for ARO as they bring a
new digital banking experience, based on
a Conversational AI powered and industry
leading virtual assistant to their customers.
Our strategy is to help banks like Absa
integrate meaningful digital solutions that
help them to engage, transact, gain insight
and more accurately predict customer
behaviour. We look forward to working with
Kasisto and ARO to bring further digital
possibilities to life.”
In addition to Absa; Manulife, DBS
Bank, Standard Chartered Bank, TD,
Emirates NBD’s Liv, and many other
financial institutions use KAI to deliver
intelligent virtual assistants and digitally
immersive banking experiences to their
clients. These experiences have proven
to deliver impressive business outcomes
by engaging with customers via omni
“The maturing of Conversational AI
technology is coming at a critical time for
the financial services industry. Financial
institutions are increasingly challenged
to meet rising customer expectations
while managing costs. Conversational
AI is enabling financial institutions to
strike a balance between personalisation
and cost to serve,” said Alenka Grealish,
Senior Analyst at Celent. “Among the
Conversational AI vendors, Kasisto
stands out for its strong understanding
of the nuances of banking-related
conversations and customer intents
which helps financial institutions deliver
new and important digital capabilities to
their customers.” •
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