FINAL WORD workflows . This is done by empowering the customers , employees and partners with modern consumer-grade experiences and creating a platform to accelerate the time to value . Our goal is to unleash agility and unlock innovation , two principal components of any Digital Transformation strategy .
Ali Kaddoura , Country Manager , UAE at ServiceNow
Can you elaborate on some of the key uses cases for the Now Platform ?
The key to achieving customer goals is having a loyal and high-performing workforce . But loyalty and performance are hampered by inefficient workplaces , processes and sometimes communication . If you look at the technological landscape of most organisations , you will find that each department , be it IT , finance , legal management , facilities management and HR , will have their own system of record . ServiceNow is uniquely positioned to be that one source of truth that connects all these systems at the backend and creates a single employee experience . As an employee , you do not have to log into different systems for an integrated seamless workflow – with our services , an employee can go to one portal and request any service related to their job ; a salary letter , legal request , an IT support ticket , or anything helping the employee to stay productive and be able to do their work .
From a customer perspective , the demand for frictionless customer experiences and tangible value is increasing . For any service or product you intend to
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